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Change or
be changed

Your brand faces a continuously shifting landscape. It needs to evolve to succeed. But how can your brand change and remain authentic? How can it change without losing its way?

That’s where we come in.

About Us
  • BASF

    Learn how we helped BASF employees create the chemistry for a perfect work-life balance.

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  • Girl Scouts

    Learn how our Brand i/o process changed the way Girl Scouts around the USA sell cookies.

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  • Welvie

    Learn how we helped Welvie launch a groundbreaking decision-making tool for elective-surge

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  • CCNY

    See why The City College of New York turned to us to craft a straight A website.

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Know the Facts
Find the Truths

At Monaco Lange, we believe your brand's core truths are its guiding compass. Through our proprietary Brand i/o™ process, we pinpoint the soul of your organization’s identity and develop a brand that’s simple, inspiring and meaningful to the people who matter most — your customers, your employees, and your leadership.

Brand i/o

onBrand

Get Out of My Way

We all have at least one. That diabolical narrator in your head that keeps getting in the way. You know who I’m talking about. He’s one of many and he’s your oldest frenemy. It’s time to “tame that gremlin.”

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Videos

Business Lessons from Soccer

Monaco Lange founding partner Greg Monaco talks about his experience as a professional soccer player.

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Insights

The Key to Building A Great Brand? Be Open to Change

An expertly executed and launched brand is like a beautifully performed symphony: each element contributes in a unique, but orchestrated way to the benefit of the whole.

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